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Individual of the Week - Steve Case
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"It just struck me as obvious that some day consumers would want to decide what they wanted to see and how they wanted to get it and not just be passive recipients sitting on a couch with a remote control watching television or picking up a newspaper. "

Fresh out of college, Steve Case became fascinated with interactive media, at a time when few Americans owned personal computers, and no personal computers came equipped with modems. He left a secure job with a corporate giant to sign on with a struggling game company in the volatile computer marketplace of the 1980s. Through his efforts, that company became America Online, the world's largest Internet provider. Under his leadership, AOL acquired media colossus Time Warner and created the largest media company in the world.




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